Posts Tagged ‘Apple’

Rental vs Purchase: What’s the deal?

October 17, 2016

There are a number of reasons why rental is ideal over purchase:

  • When IT or AV equipment is needed for a short term projects like training, migration, testing or a sudden peak in workload and you just can’t justify purchasing.
  •  With the speed technology progresses you can often find yourself in the position of buying a brand new top spec piece of equipment only to find within a few months something newer, faster, slicker and just better has been released and your once top of the range unit is fast becoming out of date.
  • Sourcing new IT or AV equipment can be a lengthy process and you can see yourself working to tight budgets which may mean you need to compromise on spec and power and occasionally sacrifice large chunks of your budget on hardware support and the possibility that the chosen solution is just not quite right for the job in hand – all to be repeated when the hardware goes end of life, leaving you back at the start of the project.

What are the advantages of IT Rental?

Availability: A vast range of fleet items means you can have access quickly and efficiently to a number of solutions, and just sometimes only an older end of life piece of equipment can do the job – we work with a wide range of suppliers to find the products you need. Which helps companies maintain their competitive advantage.

Flexibility: Flexible rental contracts put you in control and ensures you have the equipment you need when and where you need it and allows you to return the equipment early, extend the hire or even purchase the solution. All whilst safe in the knowledge that you can expand or reduce the solution to fit within your project constraints.

Upgrade / Refresh: A new and higher spec model has just been released but your budget just won’t stretch – rental gives you the option to upgrade or refresh part way through your contract

Support: Hamilton Rentals team of qualified engineers test and configure the equipment prior to shipping and provide support for the duration of the rental and are on hand to help with any hardware queries or issues.

Avoid Budget constraints: Capital may not always be available to buy the equipment you need. Unlike purchase, rental can be Operating Expenditure with flexible payment terms.

Why might you consider renting?

Customers use AV and IT hire for a huge variety of reasons including:

  • Evaluations, benchmarking & testing
  • Try before you buy
  • Short Term Projects
  • Software development & testing
  • Server consolidation & migration
  • Exhibitions or trade shows
  • Festivals
  • Sporting events
  • Government elections
  • Product launches
  • Presentations
  • Using OPEX not CAPEX – Conserves cash flow
  • Relocations, data Moves & site Moves,
  • Swing Kit
  • Extra capacity for peak workloads
  • Training courses
  • Seminars and Conferences
  • Resilience (During Maintenance/ upgrades)
  • Solutions to long delivery lead-times
  • To avoid adverse weather conditions
  • For film premiers
  • For AGMs
  • To save on fuel costs avoid driving to meetings
  • Reduce pollution and meet to ISO14001 accreditation
  • Disaster recovery, disease, theft, fire & flood
  • Opportunity to rent and then buy (Try before you Buy)
  • For Support which is included as standard
  • To source hard to find or end of life products

If you are sure that purchase is the best option for you, we can still help you through a variety of ways:

Rent To Own: Our rent to own programme mixes rental and purchase to allow you to spread the cost of IT projects over a fixed period of time. You simply rent the equipment and software for 3 or 6 months (typically) and on payment of the final rental invoice title of ownership transfers to you. More info on the programme and the benefits are available on our website:

Try Before You Buy: Hamilton Rentals will take the risk that your solution is going to be right for you. We will supply a brand new system to the agreed specification, on a pre-agreed rental contract of up to 3 months. If you decide to buy the system, we will count your rental premiums as part payment and will simply invoice for the balance of the purchase price. If you decide not to buy the system, then you can return it at the end of the agreed rental term, and you will have nothing extra to pay. More info on the programme and the benefits are available on our website:

Proof of Concept: Try it, run your application in a live environment within your infrastructure, with your users and with your workloads. Tuning and incrementing can be carried out without disruption to your other projects. If the concept works, you can purchase a system with confidence – if it doesn’t, you can simply return it and end the rental contract. You can even buy the equipment you are renting, it’s already in-situ, you know it does the job, it is fully supported and a cost effective option. We can even provide the skills to help you with your proof of concept using our industry accredited engineers and consultants experienced in the technology you require.  More info on the programme and the benefits are available on our website:

Ex-Rental Sales: Hamilton Rentals supply an excellent selection of new, refurbished and used IT & AV equipment and buying from us gives you peace of mind that you’re buying from experts: we are the loan pool and rental partner to many major Vendors in the UK and have a wide variety of UK sourced ex-demo products in stock. Add to this, fast next day delivery, additional installation and support packages to enhance the service, full testing & refurbishment process on all items to ensure reliability prior to delivery, transfer of the remainder of the manufacturer’s warranty and a 30 day warranty from us. More info on the Ex-Rental Sales service and products available can be found on our website:


As Apple CEO Steps Down, Company will Forge Ahead

August 25, 2011

Apple’s CEO Steve Jobs announced his official resignation yesterday, spawning a huge international reaction among industry analysts and consumers a like.

Jobs has been on medical leave for an undisclosed condition since 17 January, as the decision comes after a liver transplant resulting from pancreatic cancer.  Unable to meet the chief executive duties, Jobs will step down, however, remain an Apple chairman.

Following the announcement, Apple shares fell 4.1 percent in the secondary listing in Frankfurt, and dropped 5 percent in after-market trading on New York NASDAQ, reported the BBC.

Conversely, competitors in Asia, HTC and Samsung Electronics saw an increase in its shares to 4.1 and 3.2 percent, respectively.

Inside sources say the resignation was not unexpected, and will have little effect on the day-to-day operations of the tech giant. Colin Gillis at BGC Financial told news sources that Jobs will still be able to provide input as he would when CEO, and his replacement, Chief Operating Officer Tim Cook, has been “de facto” chief executive for quite a while as the company has experienced great success.

Gartner analyst Michael Gartenberg told BBC, “At the end of the day, consumers don’t buy products from Apple because they’re from Steve Jobs, they buy them because they meet their needs and they’re good products, and they’ll continue to do that.”

And for those businesses looking to rent iPad and iPad 2, or MacBook Pro and MacBook Air to meet the needs of a training session or other event, Hamilton Rentals has the innovative Apple technology ready at hand.

Laptop Rental News: HP Next in Line to Compete with MacBook Air

July 14, 2011

Of all of Apple’s products, the one laptop generating the most rumors  spawn from the MacBook Air.  The slim, highly functional laptop has few others that can really compare—but other manufacturers are trying to jump on board.

The most recent challenger to the MacBook Air will allegedly come from HP’s latest “UltraBook” – hinted to be coming soon from HP’s chief executive, Leo Apotheker at last month’s D9 conference.

The term “UltraBook” refers to thin laptops like the MacBook Air, and was coined by Intel, who describes it as a laptop with tablet-like features in a thin, light and elegant design.

An UltraBook will only get as thick as 20 mm—with most designs even slimmer.

Other competing models include the Asus UX21, expected to be released in the fall; and the Samsung Series 9, already available, is largely considered an UltraBook as well.

Other features found in UltraBooks include a solid-state drive, instant-resume, and battery-life extending power management, according to CNET.

The alleged HP laptops will reportedly operate on Intel’s Core i7 Sandy Bridge processor, and will be manufactured by Foxconn Electronics (who made news recently with a factory explosion, and is known as a producer of Apple’s iPad).

If Apple fans can hold tight, they can experience the MacBook Air with Intel’s Sandy Bridge as well as their PC counter parts, as the newest releases are expected to operate on the power-efficient processor.

Has your business considered investing in a fleet of MacBook Air laptops, or do you have a short-term need for the skinny units?  Our laptop rental fleet carries both HP and MacBook models (although if you’re looking for a thin notebook like the Air, you’ll have to stick with Apple for now).  Contact us to learn more.